4 SEO Services You Can Offer on Your Blog
Do you have an Internet marketing blog? If you’ve been working in this niche for a while, you must be familiar with SEO. Online marketing and search engine optimization are strongly related. Or maybe you’re running a SEO blog offering tips on keyword research, traffic generation, link building, guest posting and other practices. One of the best ways to make money online is to provide SEO services. Since you already have a blog, you can get started anytime.
Here are four SEO services you can offer on your blog:
SEO Audit Services
When a client requests your help, you should first assess his website and complete an audit. This is the first step in search engine optimization. In order to spot potential issues, you have to know exactly what you’re dealing with. Consider the website overall design, accessibility, indexability, on page and off page ranking factors, and competition. Check the link profile, search for broken links and dead pages, test the site’s speed, and make sure the content can be indexed by the search engines.
Many bloggers and webmasters are hiring SEO experts to help them with keyword research. This process is the cornerstone of a successful SEO strategy. Your job is to identify the search terms that people are using in order to find specific products, services, or brands. Before getting started, make sure you understand the customer’s products and goals. Research his niche and use the latest SEO tools to find relevant keywords.
Tell your client about the importance of having quality content on his website or blog. If he requests your services in this area, make sure you use the keywords you’ve previously found. Most SEO experts outsource content writing so they can focus on the optimization process. However, if you’re familiar with the topic and have good writing skills, you can create content yourself.
Any website needs quality links to rank high on the search engines. Link building is one of the most popular SEO services out there. As a SEO expert, you can build links through guest posting, web directory submission, press releases and other techniques. Determine the best link building strategies for your customer’s website and let him know which ones work best in his niche. Your clients might not be familiar with SEO and link building, so you’ll need to explain everything in detail. Do your homework and research each strategy before meeting your prospects.